Effective prompts: improve your job posting with AI

Published14 May ’24

How to effectively use AI to improve your job postings? Here are 8 tips for writing prompts.

In today's modern world, using artificial intelligence (AI) to enhance job postings is a smart move. With tools like ChatGPT, HR professionals can quickly and effectively tailor job postings to the target audience, filter out bias, and make the texts more engaging.

But how do you give an AI tool the right instructions to ensure you get a better text?

By asking good questions and providing clear guidelines (prompts), you can get text suggestions that are genuinely useful.

Here are 8 tips for creating effective prompts and how to use them when writing job postings.

1. BE CLEAR AND SPECIFIC

Make sure you know exactly what you want and give clear instructions to the AI tool. Also, think about how you want to receive the output. Example: Make this text gender-neutral. Explicitly mentioning words like man and woman in job postings is prohibited in the Netherlands. Avoid language associated with men and women.

2. ADD DETAIL AND CONTEXT

Provide sufficient details and clearly state what you are looking for. Include information about the position, target audience, and your organizational culture in your instructions. This helps the AI better understand what you are seeking.

3. DEFINE THE ROLE OF THE AI TOOL

Tell the AI tool what role it should assume when writing the text. This helps it better adapt to your needs. For example: Imagine you are a copywriter for job postings.

4. FORMULATE SHORT, SIMPLE QUESTIONS

Keep your instructions short and concise. Long sentences can be confusing for AI tools, so ask simple questions.

5. SET THE TONE

Choose a tone that fits your organization and tell the AI tool in what tone the text should be. Whether it's formal or informal, make sure the tone matches what you want to convey and appeals to your target audience.

6. REVIEW AND REFINE

Continue to review and improve your prompts. Provide the AI tool with follow-up instructions and feedback. This ensures that the generated content is always of high quality. Example: This text is too long; ensure the text is no more than 1000 words. Or: The text lacks a clear structure; format it in bullet points.

7. GUIDE THE THOUGHT PROCESS

Ask the AI tool to explain how it arrived at the output. This helps you better understand what happened with your text. It makes the text coherent and aids in iterations.

8. TEST DIFFERENT PROMPTS

Experiment with different prompts to see what works best. This way, you can find the most effective strategies for improving your job adverts.

By applying these tips to writing job listings, you can quickly and easily create attractive vacancies that appeal to potential candidates.

Do you want a specific prompt for rewriting your job listing for gender neutrality, seniority, and popularity? Email us at service@academictransfer.nl, and you will receive our example.